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Search Engine Optimization
If you are on this page then it's highly likely you are searching for someone to help you understand and/or perform search engine optimization (SEO). Whether this is your first time digging into SEO or you are a seasoned vet looking to give your content a leg up in the SERPs, DWebware can help you out. We've worked with companies of all sizes spanning practically every industry. Have no fear, we make SEO accessible for everyone!
What is SEO?
Plainly speaking, search engine optimization helps web content be found and perform better. Search engines have complex programming (algorithms) that find, sort and rank web pages and other things into a vast catalog of information (index). As search engine users type in a question (search query), the search engines pick up on keywords and very quickly display what they think is the most highly relevant information. The user either clicks on one or more of the provided links on the search engine results page (SERPs) or searches for something else. SEO helps people get their content to the right people for the right queries.
Though that explanation heavily simplifies the complex web of signals and activities involved with search engine optimization, it tells you what you need to know. SEO helps connect people to your content — be it a blog, e-commerce site etc. Some people find the process boring, others overwhelming. Personally, we at DWebware LOVE SEO. Here's why — search engine optimization delivers results.
Search engine optimization delivers results.
Isn’t search engine optimization dead? Nope — not by a long shot. As long as there are search engines and websites vying for traffic, SEO will continue to exist. It has definitely changed over time and will continue to do so, but SEO is an indelible part of the web world. The end goal is to help targeted users find valuable, related content. We help companies understand what’s involved with meeting that goal in earnest.
Our SEO Process
DWebware's SEO efforts are grounded in professional white hat techniques and strategy. No games or gimmicks here. We focus on our client's business goals, their target audience and help develop an SEO strategy aimed squarely at their metrics of success. Let's face it, building a great site and increasing website traffic are the initial steps — actual business goals involve things like business leads and closing sales.
Modern SEO Toolbox & Terms
- Inbound Marketing
- Authority and Authorship
- Mobile Optimization
- Content Generation / Curation
- Local SEO
- Keyword Research
- On-page SEO
- Social Signals
- Technical SEO
- Rich Snippets
- Video Optimization
- Site Audits
- The list goes on...